Ashley Brooker

Vice President of People and Culture (Human Resources)

Ashley Brooker serves as the Vice President of People and Culture (Human Resources) for our group. She is a SHRM-CP certified human resource executive with 22 years of progressive-level experience supporting the human capital initiative in multiple industries including dentistry, military aerospace, and electronics manufacturing. Prior to joining ICON, she spent 12 years leading the human resource organization at an East Coast mid-sized DSO. Ashley is a champion of diversity, employee wellness, culture efforts, and strongly believes that when you support the whole employee, business success follows.

Through Ashley’s human resource leadership and culture initiatives, she has helped organizations become certified through Great Place to Work, Fortune Best Healthcare Workplace, and various state Best Place to Work awards, as well as Mental Health America and Cigna Wellness awards. Ashley is very experienced in benefit design, recruiting, change management, and mergers and acquisition activity where she has helped transition 70 dental practices to DSO ownership to date.

Ashley believes in creating workplaces where people thrive, succeed, and ultimately want to be. She is a servant leader and takes time out of her day to participate in mentorship and development programs for up-and-coming HR individuals. Ashley is also a published author for dental industry blogs and writes on human resources, training, and employment-related topics. Ashley is active on LinkedIn with 5,000+ followers. She shares important industry information, HR best practices, and has a well-known Friday dog post that her followers have come to expect. Her 3 Labradors are the stars of her Friday posts!

Ashley attended the University of Central Florida in Orlando, FL, and obtained her Bachelor’s degree in Business Administration. Ashley also holds a Master’s degree in Management and Leadership from Western Governor’s University.